Lip Trends 2025

The beauty world never stops evolving, and 2025 is already shaping up to be an exciting year for lip care and lip color. Whether you're a fan of glossy finishes, matte power, or nourishing balms,
there's something new and innovative waiting for you. Here's a roundup of the best lip products to try this year.

High-Performance Lip Oils

Hydrating lip oils are taking center stage in 2025. Unlike sticky glosses of the past, today's lip oils combine intense moisture with a glass-like shine. Infused with ingredients like hyaluronic acid, squalane, and vitamin E, they're perfect for both everyday wear and layering over matte lipsticks.

Try: Tinted lip oils from brands like Dior, Rare Beauty, and Fenty Beauty.

Long-Wear Matte Lipsticks with Comfort

Matte lips aren't going anywhere, but in 2025, the formulas are softer, smoother, and more hydrating. No more cracked or dry feeling these lipsticks deliver bold color with all-day comfort.

Try: Charlotte Tilbury Airbrush Flawless Lip Blur, MAC Powder Kiss, or Maybelline SuperStay Ink Crayon.

Lip Plumping Glosses

Plump, juicy lips are a trend that keeps growing. This year, plumping glosses feature skin-friendly ingredients like peptides and collagen boosters instead of just a tingling sensation. The result? Fuller-looking lips and long-term benefits.

Try: Too Faced Lip Injection Extreme, Tarte Maracuja Juicy Plump, or Lawless Forget The Filler Gloss.

Hybrid Lip Balms

2025 is all about multitasking. Hybrid lip balms combine hydration, tint, and treatment in one sleek tube. They're perfect for minimal makeup lovers who want color without fuss.

Try: Fresh Sugar Hydrating Lip Balm, Summer Fridays Lip Butter Balm, or Glossier Balm Dotcom.

Clean & Sustainable Lipsticks

More brands are stepping up their sustainability game with refillable cases and eco-friendly formulas. Clean beauty lovers can now find richly pigmented lipsticks without compromising on performance.

Try: Ilia Beauty Color Block Lipstick, Kjaer Weis Lipstick Refill, or Bite Beauty (revamped clean line).

Statement Metallics & Holographics

For those who love bold looks, metallic and holographic finishes are trending again in 2025. From chrome silvers to iridescent pinks, these products bring a futuristic edge to lip styles.